SiteDirections
provides ethical search engine marketing services
to the business community and the rest of the world.
Search engine marketing techniques are often applied to our clients’
sites to increase their visibility in search engines for the products
and services that they offer. This allows search engine users to more
easily find a relevant and meaningful web site that will answer the
question they were asking the search engine.
SiteDirections
is totally opposed to any strategies that
decrease the quality of search engine results or the experience of the
user finding relevant information.
SiteDirections
maintains that
the ethical application of search engine marketing can result in an
improvement of the quality and relevance of search engine results.
Each campaign begins with the establishment of thoroughly
researched keyword phrases that are most appropriate and relevant to
the services and products offered.
SiteDirections
will not promote
any keyword phrases that would in any way mislead the user as to the
content of the target site either by trademark, company name,
copyrights, or by using any form of ambiguity. Our techniques do not
involve copying or duplicating well ranked site content or structure,
page hijacking, or switching web site content after search directory
inclusion.
SiteDirections
only submits sites to search engines manually or
via XML (when available). Submissions will be only made to search
engines and directories that are regionally pertinent for the clients’
geographic location. All appropriate directory submissions are made
using descriptions that have been approved by our clients.
SiteDirections
provides
detailed documentation of all technology and methods used to achieve
relevant ranking for our clients, to our clients.
SiteDirections
has never, and will never, deliver pages
to search engines that are non-representative (cloaked) of our clients
content.
SiteDirections
is proud of the relationships, and trust, we
have with the search engines and directories. We constantly strive, by
carrying out ethical search engine marketing, to increase the quality
and relevance of search engine results.
SiteDirections
believes that with effective search engine
marketing, everyone wins:
-
The search engine increases its user base, by continuing to
display highly relevant results to;
-
The User, who can then efficiently find the exact information
that;
-
Our client offers, in order to make a purchase or enquiry
Site Design
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